You’ve plunged into research, bouncing from one site to another, admiring countless impressive websites along the way maybe even hundreds. Now, with your creative energy flowing, you’re ready to create a website for your business! But it’s a sea of options to navigate through! Don’t worry, Galvinus got you covered. In this blog, we will discuss the reasons why you should choose WordPress as your ‘go-to website builder’.
But before we jump in, let’s circle back and get a clear understanding of what WordPress is.
I know, you probably already have an idea, but a little backstory never hurts, especially if it helps set the stage.
So, what exactly is WordPress? It’s a content management system (CMS) that initially started as a simple blogging tool but has since evolved into a versatile ecosystem supporting various website types and content formats. The best part? You don’t need to be a coding wizard. WordPress’s default settings are designed to get you started with a website effortlessly.
Simplified User Management
User Management involves simplifying user administration tasks on a website, such as creating user accounts, assigning roles and permissions, managing passwords, and handling user interactions. With WordPress’s clean, intuitive, and user-friendly interface, coupled with its automation capabilities, these tasks are streamlined, resulting in a more efficient and user-friendly management experience overall.
And here’s the beauty of it: not everyone needs the same level of access. With WordPress, you can easily assign roles like administrators, editors, authors, contributors, and subscribers. This means you can have a diverse group contributing to your site, while others can simply be part of your online community.
Optimal Online Visibility
Just having a website isn’t enough—you want people to find it! WordPress enhances your website’s visibility through built-in SEO features such as keyword optimisation, meta tag customisation, XML sitemap generation, and content analysis. These features make your website more search engine-friendly, improving its chances of ranking higher in search results.
Moreover, WordPress integrates seamlessly with analytical tools like Google Analytics, offering valuable insights into website traffic and user behaviour. It’s not just a website builder; it’s your trusty sidekick in the quest for high search engine rankings and attracting organic traffic to your site.
Top-notch Website Security
Security is a big deal in the world of business. You have sensitive data to protect, and you can’t afford to take it lightly unless you’re okay with dealing with some serious legal stuff —which, let’s be real, you’re not!
WordPress prioritises your website’s security by consistently releasing and implementing regular security updates and offering two-factor authentication (2FA). Additionally, its array of security plugins provides extra layers of protection, including firewall safeguards, malware scanning and prevention of brute force attacks.
Implementing HTTPS encryption using an SSL certificate, WordPress further secures data transmission between your website and its visitors. Many hosting providers offer free SSL certificates, and WordPress simplifies the process of enabling HTTPS through features like automatic certificate installation.
Seamless Device Responsiveness
Your website looks amazing on laptop and desktop, but how about mobile devices? Well, with WordPress, you don’t have to worry! Its intelligent mobile responsiveness feature ensures your website blends in perfectly no matter what device it’s viewed on.
WordPress provides themes that are designed to automatically adjust their layout and design elements to fit the screen of any device used. Its admin dashboard is optimised too for mobile accessibility, allowing website owners and administrators to efficiently manage their sites, create content and make updates from their phones or tablets. Additionally, WordPress offers numerous mobile-friendly plugins for seamless performance on mobile devices that enables website owners to enhance their site’s functionality without sacrificing user experience. And if you’re still concerned about mobile-friendliness, you can use Google’s Mobile-Friendly Test tool to assess your website’s responsiveness and receive suggestions for improving mobile compatibility—ideal for attracting more visitors and leads!
Wide Array of Website Themes
WordPress comes with an array of website themes and plugins at your fingertips. It’s like stepping into a store for website designs! Whether you’re aiming for something sleek and modern or want to get all fancy with a touch of whimsy, WordPress has got you covered.
And here’s the kicker: you don’t need to be some kind of coding wizard to make it happen. With WordPress, it’s easy as a pie. Its user-friendly tools and intuitive interface make crafting your dream website a breeze. Your website will be turning heads and standing out from the crowd in no time!
E-Commerce Solutions
WordPress isn’t just about building websites, it’s an excellent platform choice for e-commerce because of its extensive plugin ecosystem. WooCommerce and WP eCommerce are popular plugins that integrate seamlessly with WordPress and provide comprehensive features for building and managing online shops. Whether you’re a small business or a large enterprise, these plugins offer the functionality needed to create professional and effective online stores, including managing payment gateways, shipping options, inventory and more.
